The new Ducati 848EVO proves itself a winner and ends Ducati’s legendary Daytona draught Daytona Beach, FL (12 March 2011) - In what can only be described as a wild and closely fought race, privateer Jason DiSalvo and Team Latus Motors Racing took the new Ducati 848EVO to victory in today’s Daytona 200- the bike’s first professional road race. The 2011 season opener at Daytona International... 

BMW Motorrad recently confirmed that they do have plans of entering the Indian markets. The GS series is already doing very well around the world for tourers, while the S1000RR has completely given a new dimension to the litre class arena. But, BMW refrains from draining in this sweet success and in an effort to redefine high end bikes, introduced the K1600GT super tourer. The bike sports awesome... 

India Yamaha Motor Pvt. Ltd. launched their first advertising campaign of the year 2011 devised around the upcoming Cricket World Cup.  The campaign revolves around the SZ series and the announcement of the launch of SZ-R.  The marketing mix has been segregated across various media vehicles like Television, Print, Radio and Digital Space. The TVC talks about the core competencies of the SZ series,... 

There are many places one can go in India to have a memorable motorcycle ride, but the Rann of Kutch (ROK) provides something much more. If a ride to the Himalayas is a more moving, spiritual experience, then riding in the Rann of Kutch, all alone, venturing into the unknown salt flats, with not a soul around for kilometres and kilometres, over terrain that would make even a veteran rider think twice... 

Remember the Vespa. Well, it’s all set for the latest with Piaggio setting up a scooter plant at Baramati, MH. They’re all set to compete with Honda and TVS 2-wheeler markets. Piaggio will launch the 125cc Vespa LX125 next year. Thereafter, Piaggio plan to introduce many more Vespa range scooters, alongside, motorcycles from group companies. Piaggio, boasts of 7 scooter, motorcycle and small commercial... 

If we are to believe blindly the photshoped images of the much dreamt Bajaj 300cc bike, we can expect a new Pulsar next year. There have been rumors about a robust 300cc bike from the Bajaj house. But, the only affirmative thing we can believe is that BS motoring has reported the Bajaj MD quoting that 2011 will see launch of a new Pulsar. He also mentioned that the bike will sport a new look ... 

Ducati recently announced the 848 EVO, an upgraded version of the earlier EVO. The bike is at its lovely best with matt black finish, but there is more to it than mere cosmetic changes. The new upgraded version now produces 140 bhp that is six bhp more than the 848. There are some changes to the mechanical parts as well such as cylinder heads, pistons, throttle bodies and camshafts. All the braking... 

Just a few months back, Kawasaki enlightened us with the design sketches and teaser video of this magnificent creation. And now, it has revealed the first official picture of the 2011 Ninja ZX-10R litre class superbike. The image is a track version and not the one that will be available in the market after it is launched in 2011. The image was revealed as a result of a test of the track versions... 

For the lovers of the Kawasaki range, Kawasaki has released the design sketches and a teaser video of the bike, Ninja ZX-10R liter class vehicle. The bike is anticipated to be officially launched by around 2011. The next gen Ninja has no plans to copy its predecessor and will definitely be a ground up work of effort. The bike is apparently supposed to have a new frame that will be housing a new engine... 

Business Standard, after conversations with a marketing official form Mahindra, has divulged the release date of the much talked about Mahindra motorcycle. The vice president, marketing, D.Shinde, affirmed that the company is working on a motorcycle to be released under Mahindra brand and will be in the market around March 2011. The Indian motorcycle market is nearly eight million bikes a year... 

The Electric bike manufacturer Electrotherm India Ltd is planning to launch India’s first electric motorcycle. The project is still in the initial phase and will take some time to become a reality.  The company has already got the technology required to develop these electric bikes and are working on the chassis design. The company is also planning to use high power batteries in the bike just to...