Honda Motorcycle & Scooter India, revealed in a conversation that it finds it nearly impossible to launch premium segment motorcycles at a low price tag of Rs 46000. This came as a statement after Pune based bikemaker Bajaj announced that its premium segment bike Discover 150 will be sold at Rs 46000.
HMSI today launched its new stylized version of its brand bike Unicorn, Honda Dazzler, at a price of Rs 62900 (ex showroom Delhi) and affirmed that it is in no mood to compete in this price war with Honda.
HMSI affirmed that it strongly believes that the high price tag is essential to maintain the entire product more stable and also ensure better performance.

